Price Promise

We strive to offer our customers first class service and products at competitive prices. We offer much more than just great prices and we don't want price to be a reason you shop elsewhere. We regularly review our pricing to ensure we're amongst the very best including being cheaper than the major supermarkets and pharmacies.

We’re 32% Cheaper On Average!*

For example, TENA Pants Super - Medium - Pack of 12 is a big seller and at Incontinence Shop at only £9.45 per pack! On average we're 32% cheaper than 10 of the major supermarkets and pharmacies!

  1. Co-op - £14.75
  2. Waitrose - £14.65
  3. Boots - £14.30
  4. Tesco - £13.95
  5. Sainsbury’s - £13.95
  6. Morrisons - £13.95
  7. Ocado - £13.95
  8. Superdrug - £13.29
  9. ASDA - £13.00
  10. Wilko - £13.00

*Prices are based on a single pack purchase and correct as of 18/05/23.


Up to 10% off every Subscribe and Save order

Subscribe and Save Arrows with Basket

If you're a frequent buyer why not start a subscription and receive your products on a regular basis? On select incontinence products you can save up to 10% on every order! Simply select the 'Subscribe and Save' option when adding a product to your basket and select the delivery frequency that's best suited to you.

With Subscribe and Save our already low prices are even lower offering incredible value.

When you're ready, simply checkout as normal and your subscription is ready to go. Subscriptions can be an be adjusted or paused at any time.

You can learn more about Subscribe and Save by clicking here.


Have you tried our home brand Drylife with up to 15% off??

Established in 1987 and with decades of experience, Drylife has created a range of high quality incontinence products at affordable prices. Switching to Drylife from a leading brand can come with savings of up to 15%! View the range.

Drylife Family

Buying in bulk comes with incredible savings of up to 20%

Did you know we have some spectacular pricing when buying a case? Most of our products have the option to buy a full a case at a discounted price. For example, rather than buying a single pack of Drylife Pants you can buy 4 packs with savings of up to 20%!


Check out our special offers page

Everyone loves a bargain and we have a special page to view all the products we currently have on offer. You can view our latest offers by clicking here.


Sign up to receive our promotional emails

If you want to be the first to hear about our special offers and events be sure to sign up to our newsletter. Your details are always safe with us. To sign up, simply pop your email address into the box below and click 'Join' or click here.